Hello there! I’m Jonah Pritchett, a Product Designer currently based in Portland, OR (and a midwestern native). I have a BA in Cinema Art + Science from Columbia College Chicago and am a graduate of DesignLab’s UX Academy.
When I step away from Figma, I enjoy: a nice glass of matcha or Diet Coke, a hike through Forest Park, collecting cool chairs, watching TV, baking, re-designing my apartment, and (last but not least) taking care of my 55+ plants.
My background in cinematography has influenced me in more ways than I will ever know. It taught me to see the stories inside each of us and how all of those stories, while unique in their own way, can resonate within us all. It also engrained in me the values of collaboration, process, and feedback. My passion for cinematography led me to discover the field of UX. It may sound strange, but, when reflecting on what in life inspired me, I found that I wanted to make more of a tangible difference in the world. My other passions for design, tech, and people all culminated in the path I am on today.
I believe in two core things:
+ Products should be designed so that everyone has the opportunity to explore, learn, and accomplish tasks with ease (and a good dose a fun doesn’t hurt either).
This is at the heart of what I do. Listening and responding to user feedback through rigorous testing, iteration, and thoughtful design ensures this goal. Users, by definition, are who we are designing for (not ourselves) and all too often they take a backseat. This passion drove me to devote myself to the craft of UX/UI design and to dreaming up creative, simple solutions that inspire, spark joy, and empower.
+ Equality should be at the forefront of every aspect of life.
I stand for and with all people regardless of race, sex, class, orientation, identification, ability, etc. I was taught growing up to love, stand up for what is right and just, and to treat others like my neighbors. It has been my mission to live these values, not only in my personal life, but in my professional work. You and I inhabit the same Earth. We should have the same access and rights. We are all humans attempting to make and find our way through life. These values should be at the forefront of how we design products, services, and the world around us.
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